Overview

Auth0 provides an identity platform that enables developers to integrate authentication and authorization capabilities into their applications. It is designed to simplify the complexities associated with user identity management, offering a suite of tools and services to handle secure logins, user registration, and access control. The platform supports various authentication methods, including traditional username/password, social logins (e.g., Google, Facebook), and enterprise identity providers.

Auth0's offerings are suitable for a range of use cases, from adding secure authentication to web and mobile applications to managing user identities for Software as a Service (SaaS) products. Developers can implement features such as multifactor authentication (MFA) to enhance security and single sign-on (SSO) to improve user experience across multiple applications. The platform aims to reduce the development effort required for identity-related tasks, allowing teams to focus on core product functionality.

The service provides SDKs for multiple programming languages and frameworks, including JavaScript, Node.js, Python, Go, .NET, PHP, Java, Ruby, Swift, Kotlin, React, Angular, and Vue. This broad support facilitates integration into existing technology stacks. Auth0 also offers a Universal Login experience, which provides pre-built, customizable login pages designed for common authentication flows, aiming for quicker setup times. While these options streamline initial deployment, deeper customizations may require understanding the platform's underlying architecture and APIs.

Auth0 supports various compliance standards, including SOC 2 Type II, GDPR, HIPAA, PCI DSS, ISO 27001, ISO 27018, and CCPA. These certifications address data privacy, security, and regulatory requirements, which can be a consideration for organizations operating in regulated industries or handling sensitive user data. The platform's focus on compliance aims to assist organizations in meeting their own regulatory obligations when managing user identities.

Auth0 was founded in 2013 and acquired by Okta in 2021. The acquisition integrated Auth0's developer-focused identity tools with Okta's enterprise identity solutions, expanding the combined entity's market reach in identity and access management. For developers, this typically means continued access to Auth0's services, often with expanded features or integrations stemming from the combined product roadmap. For example, Okta itself provides extensive documentation on integrating with various applications to manage identity, similar to Auth0's service offering Okta's documentation.

Key features

  • Universal Login: Provides pre-built, customizable login pages that support various authentication methods, including social, enterprise, and passwordless options.
  • Machine to Machine (M2M) Authentication: Secures API calls between services by issuing tokens for programmatic access, enabling secure communication between backend systems.
  • API Authorization: Manages access to APIs by issuing and validating access tokens, ensuring that only authorized applications and users can interact with specified API resources.
  • Multi-Factor Authentication (MFA): Adds an extra layer of security by requiring users to verify their identity through multiple methods (e.g., password and a one-time code from an authenticator app) during login.
  • Single Sign-On (SSO): Allows users to access multiple applications with a single set of credentials, improving user experience and reducing the need for repeated logins.
  • User Management: Provides tools to create, read, update, and delete user profiles, manage roles, and enforce policies across connected applications.
  • Custom Domains: Enables organizations to host Auth0's login pages under their own domain, maintaining brand consistency.
  • Extensions: Offers a marketplace of pre-built integrations and add-ons to extend Auth0's functionality for specific use cases, such as integrating with marketing automation or analytics tools.
  • Tenant Isolation: Provides segregated environments for different applications or customer bases, ensuring data and configuration separation.

Pricing

Auth0 offers a free tier for individual developers and small projects, with paid plans scaling based on active users and required features. Custom enterprise pricing is available for larger organizations with specific needs.

Plan Active Users Key Features Price (as of 2026-05-28)
Free Up to 7,000 Unlimited logins, essential security, social login, MFA Free
Starter (B2C) Up to 10,000 All Free features, plus custom domains, advanced analytics, email customization $23/month
Growth (B2C) Up to 10,000 All Starter features, plus custom database, enterprise connections, enhanced support Contact for pricing
Enterprise Custom Tailored features, dedicated support, advanced security, HIPAA/PCI compliance Contact for pricing

For detailed and up-to-date pricing information, refer to the Auth0 pricing page.

Common integrations

  • React Applications: Secure React apps using the Auth0 React SDK for authentication and user management. For details, consult the Auth0 React SDK documentation.
  • Node.js APIs: Implement API authorization in Node.js backends to protect routes and resources. Information on securing Node.js APIs is available in the Auth0 Node.js API quickstart.
  • Angular Applications: Integrate secure authentication into Angular applications using the Auth0 Angular SDK. Additional information is provided in the Auth0 Angular SDK documentation.
  • Python Web Applications: Add authentication to Python web frameworks like Flask or Django. Refer to the Auth0 Python web app quickstart guide.
  • Single Sign-On (SSO) with Enterprise Providers: Connect to enterprise identity providers like Okta, Active Directory, or SAML-based systems. Guides on enterprise connections are found in the Auth0 enterprise identity documentation.
  • API Management Platforms: Integrate with API gateways such as Kong or AWS API Gateway for token validation and policy enforcement.
  • CRM Systems: Sync user profiles and identity data with customer relationship management (CRM) platforms.

Alternatives

  • Okta: An enterprise-grade identity platform offering similar services, often focused on larger organizations and workforce identity management.
  • Firebase Authentication: A service from Google that provides backend services for authentication, supporting various methods including email/password, phone, and popular federated providers.
  • Amazon Cognito: An AWS service that offers user sign-up, sign-in, and access control for web and mobile apps, scalable to millions of users.
  • Microsoft Azure Active Directory: Microsoft's cloud-based identity and access management service, often used by organizations within the Microsoft ecosystem for employee and external user identity.
  • Keycloak: An open-source identity and access management solution that can be self-hosted, providing features like SSO, MFA, and user federation.

Getting started

To integrate Auth0 into a Node.js application, you can use the express-openid-connect library. This example demonstrates a basic setup for an Express.js application.

// app.js
const express = require('express');
const { auth } = require('express-openid-connect');
require('dotenv').config(); // Load environment variables from .env file

const app = express();

// Auth0 configuration
const config = {
  authRequired: false,
  auth0Logout: true,
  secret: process.env.AUTH0_SECRET,
  baseURL: process.env.BASE_URL,
  clientID: process.env.AUTH0_CLIENT_ID,
  issuerBaseURL: process.env.AUTH0_ISSUER_BASE_URL,
};

// Attach Auth0 OIDC middleware
app.use(auth(config));

// Define routes
app.get('/', (req, res) => {
  res.send(`
    <h1>Auth0 Example</h1>
    <p>Hello ${req.oidc.isAuthenticated() ? req.oidc.user.name : 'Guest'}</p>
    ${req.oidc.isAuthenticated() ? 
      '<a href="/profile">Profile</a> <a href="/logout">Logout</a>' :
      '<a href="/login">Login</a>'
    }
  `);
});

// Require authentication for the profile page
app.get('/profile', req.oidc.ensureAuthenticated(), (req, res) => {
  res.send(`
    <h2>User Profile</h2>
    <pre>${JSON.stringify(req.oidc.user, null, 2)}</pre>
  `);
});

const PORT = process.env.PORT || 3000;
app.listen(PORT, () => {
  console.log(`Server running on http://localhost:${PORT}`);
});

First, install the necessary packages:


npm install express express-openid-connect dotenv

Create a .env file in your project root and add your Auth0 domain, client ID, and a secret:


AUTH0_SECRET='YOUR_LONG_RANDOM_SECRET'
AUTH0_CLIENT_ID='YOUR_AUTH0_CLIENT_ID'
AUTH0_ISSUER_BASE_URL='https://YOUR_AUTH0_DOMAIN'
BASE_URL='http://localhost:3000'

Replace YOUR_LONG_RANDOM_SECRET, YOUR_AUTH0_CLIENT_ID, and https://YOUR_AUTH0_DOMAIN with your actual Auth0 application credentials. Ensure that http://localhost:3000 is added to your Allowed Callback URLs, Allowed Logout URLs, and Allowed Web Origins in your Auth0 application settings. This setup enables basic login, logout, and access to a protected profile page.